Visit Essex Launches Staycation Campaign
The campaign invites visitors to explore a wide range of things to see and do and places to stay in Essex. The promotion also aims to change people’s perceptions of the county. Cabinet Member for Regeneration, Planning and Heritage at Essex County Council, Councillor Jeff Bray said: “Essex is a county of many contrasts. Whether you are looking for family fun by the coast, or […]
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National Award for #ThisisEssex Campaign
Visit Essex and Big Wave PR had already won a PRCA Dare (South East) award and were advanced to the national Grand Prix where they battled against competitors from across the UK. The results were announced at a gala ceremony at the Sheraton Hotel, London on 12 October. Cllr Mark Durham, Chair, Visit Essex, is […]
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BBC Breakfast Premieres #ThisisEssex
The film was part of an ongoing strategy, thanks to last year’s PR launch of #ThisisEssex, over 60 people from Essex had stepped forward to become ambassadors and showcase real Essex and dispel the stereotype. A few of the campaign’s ‘stars’ were chosen to take part in a film to challenge perceptions of people from […]
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Visit Essex Challenges the Essex Stereotype
Talented performers, scientists, sports persons, chefs, entrepreneurs and community heroes are all being called upon to step forward and bang the drum for Essex. To challenge the Essex stereotype Visit Essex will be unveiling a series of images of the county’s true stars in some of Essex’s most stunning locations. The ‘This is Essex’ campaign […]
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