#ThisisEssex: the place to visit, live, study and invest
Essex has much to offer from its 350-mile coastline, rural retreats, vineyards and buzzing new cities to its top UK universities, outstanding schools, excellent transport links, new housing developments and proximity to the capital. The marketing campaign, which includes targeted advertisements on the London Underground and online, is focused on residents of London who may […]
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National Award for #ThisisEssex Campaign
Visit Essex and Big Wave PR had already won a PRCA Dare (South East) award and were advanced to the national Grand Prix where they battled against competitors from across the UK. The results were announced at a gala ceremony at the Sheraton Hotel, London on 12 October. Cllr Mark Durham, Chair, Visit Essex, is […]
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Visit Essex & Big Wave PR Shortlisted for CIPR Awards
#ThisisEssex was launched in the autumn of 2019 and encouraged the people of Essex to step forward and challenge perceptions of the county. A Paralympian, women’s rally driver, novelists and a comedian, amongst many others, stepped forward including best-selling novelist, Martina Cole and Michelin star chefs, the Galvin Brothers. Photo and film shoots were set-up, […]
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Campaign wins PRCA DARE award
#ThisisEssex was launched in the autumn of 2019 and encouraged the people of Essex to step forward and showcase the real stars of the county. Novelists, an oysterman, chefs and a comedian, amongst many others, stepped forward including best-selling novelist, Martina Cole and Michelin star chefs, the Galvin Brothers. Photo and film shoots took place […]
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BBC Breakfast Premieres #ThisisEssex
The film was part of an ongoing strategy, thanks to last year’s PR launch of #ThisisEssex, over 60 people from Essex had stepped forward to become ambassadors and showcase real Essex and dispel the stereotype. A few of the campaign’s ‘stars’ were chosen to take part in a film to challenge perceptions of people from […]
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#ThisisEssex Shooting Real Essex to Challenge Stereotype
Essex PR Campaign – #ThisisEssex Our Essex-based PR team put a call out to the media for ‘top stars’ of the county to step forward and challenge the stereotype. There was a great response with entries flooding into our office. Once the ambassadors for Essex were chosen, I was tasked with photographing the top 15 […]
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